Thailand Gaming enthusiasts are often found on social media sharing tips, reviews, and opinions on games. Gaming is more than just a source of entertainment; it also provides a unique opportunity to meet and connect with friends and new people. On Twitter, you can find the hashtag #THGaming and search for other people in the country who share the same interests.
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The gaming ecosystem in Thailand is booming, with mobile games accounting for the largest share of gaming activity. According to a recent study, 95% of เกมคาสิโนสดดีที่สุดในไทยปี2022 activities in Thailand occur on mobile devices. However, 84% of gamers in Thailand play PC games while 69% play console games. In the first half of 2021, 95% of paying gamers in Thailand spent money on in-game goods, including virtual goods.
As the gaming industry in Thailand grows, the government is taking notice of the industry’s potential. It has committed to supporting its growth, and stakeholders can be confident that the future of the sector is bright. Thailand is the 23rd largest gaming country in the world, and generates about 330 million USD annually. Some well-known studios in the country include Sandbox Local, Sanuk Games, and Gamesquare. Some of the most popular game titles in Thailand include M.A.S.S. Builder and Home Sweet Home, RPGs, and virtual reality.
In Thailand, gaming is an essential part of many Thais’ lives, both professionally and recreationally. As a result, brands have plenty of opportunities to connect with these consumers and understand their needs and desires. To do this, you should first understand their lifestyle. Then, you can target different segments of gamers and create relevant advertising campaigns for them.